Cooking In Technicolor: BlueStar Offers Its Cooking Technology in 190 Different Colors

eBuild - New & Noteworthy

Published: May 8, 2007

READING, PA., May 8, 2007 - Home chefs now have the opportunity to be creative in their cooking and their cooking equipment with custom-color ranges by BlueStar™. BlueStar ranges are available in 190 different colors - the most color options of any range in the industry. From spicy color combinations to hues that warm the soul, BlueStar's unbelievable palette offers a color to suit any style, any personality and any kitchen. An individual colored range can work independently as a "statement color" for the kitchen or as a subtle backdrop where cabinets and accessories take center stage.

For a preview of how a BlueStar range looks in various colors, use the following URL for a color chart and to configure a BlueStar stove in 22 different colors: www.bluestarcooking.com/color_configurator.html. (BlueStar cooking equipment also can be ordered in custom colors.)

"More than ever consumers are looking to express themselves through their kitchen design. BlueStar™ offers families the opportunity to utilize the range, often the centerpiece of the kitchen, to set the color tone for the room. With a palette of 190 different colors, and the opportunity to request custom colors, BlueStar offers an unprecedented opportunity for customization and personal expression. In fact, the majority of the 190 available colors have already been ordered, which demonstrates a wide variety of tastes and kitchen styles," said Keith Wolf, Vice President of Marketing, BlueStar.

Since 1880, BlueStar has committed to producing the finest cooking equipment available. Originally a manufacturer of high-powered commercial ranges for companies such as Garland, BlueStar today markets exclusively to the residential market. BlueStar ranges provide up to 22,000 BTUs of cooking power for consistent, controlled heat and shorter cooking times. And for delicate soups and sauces, no stove matches BlueStar's gentle simmer. For more information, and to find a local dealer, visit www.bluestarcooking.com.

About BlueStar

BlueStar. Genuine Restaurant Ranges for the Home - manufactures high-performance gas ranges and cooktops for the residential market. The company's unique open burner system produces 22,000 BTU of cooking power, resulting in shorter cooking times and an even simmer. Each BlueStar range is hand-crafted in Reading, Pennsylvania and features burners that can be custom configured at the time of order. Most BlueStar models are available in 190 colors, at no extra charge. For more information, please visit www.bluestarcooking.com.

Contact:

Michele Zelman

Cherry Leaf Communications

718-859-6766

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