We are enjoying our BlueStar range on a daily basis and always receive compliments on its appearance."
Steve Irey - Redding, CA
Owner of a BlueStar 48” Freestanding Gas Range with a Griddle (RNB486GSS)
BlueStar Offers More Customizable Options
KBB Online
Published: August 11, 2009
It's no secret that homeowners are searching for customizable kitchen products. BlueStar, a manufacturer of high-performance cooking equipment, is now offering consumers the ability to customize their new BlueStar range online before they buy, with the launch of a new website tool, "Build Your BlueStar." With just a few simple clicks, customers can change the appliance's specifications to reflect personal cooking styles and preferences.
"Over the years, BlueStar has built a strong reputation for high-performance kitchen appliances, but we've found that consumers are often surprised to learn just how customizable our products are," said Keith Wolf, BlueStar's VP of Marketing. "Whether it's a 36-in. ruby red range or a 60-in. jet black range, we can build it for you."
The new tool reflects how people use the web for product information and ideas. "The Internet is often the first place consumers research products before they purchase," said Wolf. “Build Your BlueStar” allows consumers to narrow their selection and create a range to fit their specific cooking needs, tastes, and kitchen decor. The tool, which features BlueStar's Residential Nova Burner (RNB) range, offers a selection of 10 of the company's most popular 190 colors. Users also can select from different range sizes—24 in. to 60 in.—and can configure burners to complement their cooking preference. Burners can be mixed and matched with a griddle, French Top or charbroiler.
After building their own BlueStar online, consumers can email their customized range to any BlueStar dealer or print it out and take it with them to the store. BlueStar's website also provides recipes, installation guides, pictures of BlueStar products installed in homes and demonstration videos. For more information, visit www.bluestarcooking.com.
Press Releases
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Spring 2013: Must Have Kitchen Colors
May 08, 2013 -
BlueStar, A Leader in Appliance Color and Customization, Introduces Dimension to Kitchen Cooking Equipment With New Textures Line
February 12, 2013 -
BlueStar Cooking Equipment Takes Center Stage on Food Network's The Next Iron Chef: Redemption
November 15, 2012 -
Which Kitchen Range Do Pro Chefs Prefer for Their Home Cooking?
October 18, 2012 -
What's the Best Dressed Kitchen Wearing this Fall?
October 09, 2012 -
Can Your Kitchen Range Survive the Ultimate Performance Challenge?
August 08, 2012 -
While Color Makes a Kitchen Pop, It's BlueStar's Performance That Really Makes Things Sizzle
June 21, 2012 -
Red Hot Kitchen Range Colors for 2012
June 07, 2012 -
BlueStar's Redesigned Website Features a Fresh New Design, Higher Performance and More Tips for the Serious Home Chef
March 02, 2012 -
BlueStar Hosts First-Ever Dealer Event at Reading, PA Headquarters Cooking Presentation by Chef Marcus Samuelsson
October 25, 2011 -
Living Large with BlueStar's New 'Petite' City Living Collection of Gas Cooking Appliances
October 03, 2011 -
BlueStar Teams with Renowned Chef Marcus Samuelsson to Sweeten eBay Auction to Benefit Breast Cancer Research
August 01, 2011 -
The Institute of Culinary Education Recreational Program Showcases BlueStar Cooking Equipment
July 15, 2011 -
Michael Trapp Named President, Prizer Painter Stove Works, Manufacturer of BlueStar Cooking Equipment
July 11, 2011 -
BlueStar Launches eBay Auction of Pink Range to Benefit Breast Cancer Research
June 18, 2011 -
Sleek New Publication Introduces Consumers to the Incomparable Power of BlueStar Cooking Equipment
May 16, 2011 -
BlueStar Product Fact Sheet
April 22, 2011 -
"Build Your BlueStar" on Bluestarcooking.com
April 04, 2011 -
Cooking in Technicolor: BlueStar Offers Its Cooking Technology in 190 Different Colors
April 04, 2011 -
BlueStar Ranges Featured on Season Three of 'The Next Iron Chef'!
October 07, 2010 -
BlueStar Launches New Line of High-Performance Ranges Inspired by Chef Marcus Samuelsson
April 15, 2010 -
BlueStar Spokesman Chef Marcus Samuelsson to Appear on Bravo’s Top Chef Masters
February 09, 2010 -
BlueStar Ranges to be Featured on Season Two of ‘The Next Iron Chef’!
September 29, 2009 -
BlueStar Launches “Build Your BlueStar” Tool on bluestarcooking.com
July 20, 2009 -
BlueStar Launches 2009 Line of High-performance Gas Wall Ovens
June 01, 2009 -
BlueStar Introduces Professional Quality Cookware for the Home
November 03, 2008 -
BlueStar Launches Two Lines of High-Performance Hoods
August 25, 2008 -
BlueStar Launches Line of High-Performance Open Burner Drop-in Cooktops
June 16, 2008 -
BlueStar and Acclaimed Chef Marcus Samuelsson to Host Live Cooking Event in San Francisco
May 05, 2008 -
BSC Culinary Welcomes BlueStar to its San Francisco Showroom & Culinary Center
March 01, 2008 -
BlueStar Teams Up with Celebrity Chef Marcus Samuelsson to Promote Company's High Performance Gas Ranges and Cooktops
March 26, 2007 -
BlueStar to Exhibit at 2007 KBIS Trade Show
February 26, 2007
Upcoming Events & Demos
| BlueStar Expert at BASCO Annual Warehouse Sale 18 May 2013, Portland, OR |
| BlueStar Expert at Fred's Semi-Annual Tent Sale 18 May 2013, Spokane Valley, WA |
| BlueStar Expert at Moore Supply 18 May 2013, Humble, TX |
| BlueStar Cooking Demo at Hills Flat Lumber 18 May 2013, Grass Valley, CA |
| BlueStar Cooking Demo at Renwes 18 May 2013, Lake Forest, CA |
| BlueStar Cooking Demo & Display Sell-Off at Adaptations Unlimited 18 May 2013, Newington, NH |
| BlueStar Expert at Abt Electronics 18 May 2013, Glenview, IL |
| BlueStar Cooking Demo at RSSA 18 May 2013, Anaheim, CA |
The BlueStar Catalog
BlueStar manufacturers a variety of cooking and kitchen products to suit your space.Click here for the BlueStar product catalog.
COLORS TO MATCH YOUR STYLE
BlueStar ranges are available in 190 different colors. Build Your Bluestar
Configure your own BlueStar product using our new online tool. Click here to start.
THE POWER OF 22,000 BTUs
BlueStar's unique 22,000 BTU open burner system. Follow Bluestar 
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